Beginners Flax Weaving

Inklings Art: Creative Design Course

Metal Embossing Open Class

Painting Workshop with Damien Kurth

Artists Feedback Lab

Paint with Arataki Artists

Beginner Oil Painting Classes

Behind the Scenes – Terminus Exhibition

A guided tour of this otherworldly universe.

Life Drawing Classes

Tweak the words – double your income !

Glass half full for this artist

Jo Tricker demonstrates her glass making style

This article appeared in Sun Liveon March 15th 2019  https://www.theweekendsun.co.nz/

It was a subtle change of language – a tweak of her words and the online audience she was targeting. It doubled Tauranga glassmaker Jo Tricker’s income in a year.

After swapping ideas with a business mentor, Jo’s glassmaking workshops at her Judea studio were re-labelled “experiences” in her internet promotions.

“Yes, people wanted an ‘experience’ rather than a workshop or a class, even though they may seem like exactly the same thing,” she says.

Jo claims it’s all about perceptions. “People perceive an experience to be fun – something they haven’t done before, something they might enjoy.

They can do glassmaking for fun and there’s no pressure on them to perform, to be good or talented or produce something wonderful at the end.”

This approach is in opposition to a class or workshop, where someone learns something and takes away skills for further use.

For the previous five years, Jo had been propping up her Jo Tricker Glass business with personal funds from a property sale eight years earlier. “I wasn’t even breaking even,” she says, “and I couldn’t dip into my own funds forever.”

She sought the help of Business Mentors New Zealand – the not-for-profit group dedicated to supporting the success and growth of small businesses through the knowledge and experience of volunteer mentors,

Jo feels she has finally turned a corner. “Last October I was still questioning myself. Now I feel like my business has the potential to be something.” She attributes that turnaround to a combination of new ideas, advice and support from business mentor Bryan Winters.

Jo is one of hundreds of New Zealanders who, after turning their passions and hobbies into a business, are faced with the realities of running that business successfully.

At present, there are more than 500,000 small-to-medium businesses, with 850 new start-ups every month. Unfortunately, 30 per cent are doomed to fail within two years. Isolation, or lack of support, is one of the main reasons.

Jo says she appreciated having Bryan’s unbiased support. ”Small business owners need to consult outside their circle of friends and family, so they can front up to what they are doing and the possibility that it might not work out.”

Like many SMEs, Jo Tricker Glass became a business when her “hobby” outgrew her garage.

“I started up my business because of my passion,” she says, “but I had no business experience whatsoever.

Having Bryan to reassure her that she could learn the required business skills was invaluable.

“You need to be open to other ideas, and also to the fact you might fail,” she says. So, when Bryan suggested marketing her classes as “experiences” rather than lessons or workshops, Jo took the opportunity.

Bryan says the process to get to where Jo is now sounds simple, but it took months to shift her thinking patterns. “We were firing shots in various directions, but eventually it became easier to sell the experience rather than the product,” he says.

Once Jo listed her workshops online as experiences, he says the bookings started almost immediately.

“I was as surprised as her, but it doesn’t matter – it worked.”

Half of Jo’s business is now dedicated to her glassmaking workshop experiences, while the other half is spent making her own creations for sale throughout New Zealand.

Now the mentored becomes the mentor. Jo has her own tips for start-ups. “Never underestimate how much money you will need to get you from zero to sustainability,” she says.

“Work out how much you think you will need for a year – then triple it. Most businesses I talk to seem to turn a corner in the fifth or sixth year.

“Be prepared for a long and sometimes lonely journey – not everyone will believe in what you are doing. You need oodles of resilience, a great work ethic and buckets of self-belief.

“Do what you love and love what you do – never lose sight.”

Watercolour Level II with Nick Eggleston

Drawing Level II with Nick Eggleston

Metal Embossing

Releasing the Inner Artist

Colourful Collage with Emma Prill

Sizzling Encaustic Hot Wax Painting Workshop

Embossed Copper Filigree (Cut-Out) Artwork Workshop

 Take home your completed, handcrafted copper canvas

Making a Metal Embossed Notebook Cover

Completed Handicrafted Notebook to Take Home

Scrapbooking and Cardmaking

Learn to Draw Animals 2020

New Classes with Inklings Art !

Artery Print Club

Calling all print artists

Learn to Draw the Face 2020

Enter a Beginner – Exit a Winner

Uncensored Clay

Hand build a ceramic piece

The Northern Horde -Medieval Combat, Sport & Culture

The Northern Horde is a Medieval re-enactment group.  We explore historic combat, archery, crafts & culture. You can join the merriment at Memorial Park, Tauranga 1.30pm on Sundays (unless it is wet).

Website:  http://www.sporty.co.nz/northernhorde/ 

Facebookhttps://www.facebook.com/TheNorthernHordeTauranga/

Contacts
Charlie: 021 296 0215
Andria: 021 022 55 898

Email: GoTheHorde@gmail.com

Oil Painting Workshop with NEMESH

Find your own unique style.

Paula Knight Painting Classes

Let your creative juices flow

Young at Art Studio Classes

“Greenwood in Spring” Weekend Encampment

Learn techniques & ways to use unseasoned wood

Re-Fashioned Rugs

Grandma’s rag mats have nothing on these…

Learn to Draw People 2020

7 Session Course with Inklings

Ceramic Painting Workshop

Create something unique

One Day Mosaic Workshop

Discover how creative you can be !

Glass Art Workshops

Glass Cutting, Glass Fusing & Stained Glass

The Incubator Wins a Frizzell Fridge

The Incubator is a Winner !

Welcome Bay Painters Group

More Learn the Traditional Art of Raranga

Article by Annemarie Quill, Bay of Plenty Times

Stone Sculpture for Beginners

Create and design a 3D sculpture

Pottery for Hipsters

Moulding to Glazing

Exploring the Creative Flow

Workshop with Abstract Artist Richard Adams

Two day Painting Workshop in Tauranga

Inspiration Station

Unleash your creativity

Tauranga Gem & Mineral Club

Everything to do with the lapidary hobby

Te Waananga o Aotearoa

a voyage that inspires education and lifelong learning experiences

Art Studios @ the Tauranga Art Gallery

… for adults and families …

Inklings Art – Private Tutoring

Every artist was first an amateur. – Ralph Waldo Emerson

Pottery Lessons

Bethlehem Pottery Club, where potters create!

Words and Pictures

Silhouette Classes

TAG art studio for adults

Katikati Community Centre

Scrapbooking & Cardmaking

Art Classes at the Artery

Bethlehem Pottery Club

Selena Ceramics and Pottery

Liz will teach you from scratch or help those with some knowledge to reach their full potential.

Porcelain Painting

This group meets on Thursday mornings.

Starting with plain white china and painting designs on it. The possibilities are endless. The china is then fired in a kiln and this takes the paint into the glaze on the china where it becomes permanent.

For more info contact:

Lynne Roberts
Phone: 549 0847 or 027 222 36 27
Emaillynneroberts.katikati@gmail.com
or
Ailsa
Phone:  574 1713
Email: ailsa.j.ritchie@gmail.com

The Artery Adult Art

Calligraphy

Discover the different scripts

Tauranga Society of Artists

Regular meetings for like-minded people